Rowley's Restaurant

The Wait Is Over: The Little Fox Finally Opens at Alserkal Avenue

For weeks, people have been asking the same question: “Where did The Little Fox go?”

We’ve seen the messages, read the DMs, and felt every bit of curiosity coming our way. Some of you even started to wonder if the Rowley’s pop-up was ever going to happen. And honestly, we can’t blame you.

The Little Fox seemed to vanish without a trace. Alserkal Avenue stayed quiet. Our name turned into something whispered instead of seen. And for a moment, even we started to feel the weight of that silence, the kind that makes people think maybe it’s not happening after all.

But here’s the twist. It is happening.

The Little Fox by Rowley’s DIFC is finally opening this Thursday, October 9, at Alserkal Avenue, from 12 PM to 10:30 PM. It’s a new chapter for Rowley’s and one we’re so ready to share with you.

It took a little longer than planned, a few permits, a few late nights, and a lot of patience, but the wait has made this launch even more special. Because when the doors (or rather, the truck window) finally open, we want it to feel worth every day you waited.

And while you’re here, you’ll want to keep an eye on what’s coming next. The Steak Drop of the Year is on its way with a AED 25 steak + frites cone deal you won’t want to miss. Sign up through the link to get the release date first.

The Little Fox is back on track, and this time, it’s really happening. See you Thursday.

Follow @rowleys.uae for updates, opening details, and what’s next for The Little Fox.